Saturday, July 25, 2009

China taregets the Arab World with new TV channel

China Central Television (CCTV) launched an Arabic-language channel for the Middle East and Africa on Saturday as part of the government’s efforts to expand its relations with the Arab and Muslim world.

The 24-hour channel will air in 22 Arabic-speaking countries, reaching a total population of nearly 300 million people, CCTV said in a statement at the launch of the new service. The new channel is available through Nilesat and Arabsat services for viewers in the Middle East.

“This is the fourth foreign-language channel we are introducing, after English, French and Spanish,” the official spokesman from the embassy in Riyadh told Arab News. MORE HERE

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